LiveJasmin Announces $1 Million Challenge For Models: Here's How It Works

LiveJasmin has just thrown a golden bone to its performers. 

The site has announced a $1 Million Challenge running from September 2025 to February 2026.

There's a slew of cash prizes up for grabs, including a headline-grabbing final round in February where one lucky performer will receive a $1 Million bonus.

Pretty tasty indeed.

For models, this isn’t just another seasonal promo - by our estimation, it’s one of the biggest competitions the cam industry has ever seen. 

LJ is dangling some serious cash and visibility boosts to keep performers motivated through the end of the year (as traffic begins to crank up).

So, what exactly is going on with the competition?

How are the cash prizes awarded? 

Let’s take a closer look...

How Does The $1 Million Contest Work?

The $1 Million Challenge is open to all active LiveJasmin models. 

To compete, models earn draw tickets based on performance across different categories:

• Member spend (for example, if the draw threshold is 300 credits and a member spends 900 credits on your show, that's 3 tickets earned.)
• Model referrals (1 ticket for every referred model that earns 500 credits)
• Member referrals (1 ticket for every referred member that spends 200 credit during the contest.)

LiveJasmin has structured the latter rounds so that both established stars and ambitious newcomers have ways to climb the rankings. 

Throughout the contest, models will collect draw entries for ten separate rounds (each running two weeks). 

At the end of each round, 5 winning tickets are drawn live.

Important caveat: The model must be in 'active' status at the time of the draw, otherwise the prize may go elsewhere.

We haven't seen the exact breakdown of prizes per round - but there's believed to be around $50,000 for these regular round prizes.

The first rounds of the contest (1-3) are 'Pure Draw'. You've got the same chance of winning as anybody else who holds a ticket.

The latter rounds (4-9) are broken into two stages. 

Ten ticket winners qualify to take part in a Challenge - along with the Top 80 Models from the LiveJasmin leaderboard, and 10 best-performing new models. 

The Challenge will see 100 models compete for a 24-48 hour period, earning points for activity, engagement and performance. At the end of this period, the top five win prizes AND qualify for the Grand Finale.

The Grand Finale

When a millionaire will be crowned...

In Round 10, the Grand Finale sees 200 models compete over 7 days.

Finalists are chosen via:

• 90 from earlier round leaderboards (Top 5 per round, All Models + New Models).
• 50 from global ticket rankings (25 All Models + 25 New Models, not yet qualified).
• 50 from Round 10 leaderboards (25 All Models + 25 New Models, not yet qualified).
• 5 draws from Round 10
• 5 performance slots.

The top 5 all win prizes, and the model in #1 place will receive a life-changing payout of $1,000,000.

Note: the top prize is paid in instalments over a 20-month period. The winner must earn at least $1,000 during each payout period to qualify for the next instalment. 

We're not sure why they've included this rule - maybe to disincentivise retirement? No rest for the wicked. 😂

Why LiveJasmin Does These Competitions

This isn’t the first time LiveJasmin has gone big with a contest. 

Historically, the site uses challenges like this to light a fire under its model base and keep traffic buzzing during peak months. It’s clever business. 

Models stream more, members spend more, and the site itself rakes in the benefits while giving performers an extra incentive to push harder.

LJ has been in the news lately after it was revealed that their top performing model earned a staggering $3,432,379 on the site last year. 

That's over twice the amount as the model in second place ($1,603,530) and three times as much as the third-highest earner ($1,168,857).

Given how the $1 Million Contest is performance-based in the grand finale... there might be another juicy bonus coming their way, too!

Needless to say, when there’s a million bucks on the line, models suddenly get a lot more creative with their shows, schedules, and fan engagement. 

Expect late nights, themed sexiness, and a lot of hustle on display. 

This isn't always a good thing. 

Model contests are notorious for encouraging a relentless grind. Whoever comes out on top will have inevitably worked their damn socks off to carry first place against such fierce competition.

Think you've got what it takes?

Want to enter the contest?

Sign up at the LiveJasmin Model Center to put your whale-catching to the test.

Best of luck to anybody competing!